Sportingbet Sportsbook

Sportingbet is a well known online wagering site, started taking bets in 1998. They have grown, and are currently a premiere sports betting sites with a world famous reputation. They are traded on the London Stock Market, and offer a very impressive array of betting markets.


Sportingbet’s website is not fancy or flashy. However, it is easy to navigate with very well laid out menus. The main sports page lists 31 different event types, highlights and information on upcoming events. Players can view events, odds, and place wagers easily. One of the nicest parts of the Sportingbet’s website is the in:play page. Players can choose between a flash and non-flash page. The non-flash page is very similar to the main sporting page.

The Flash page, however, has all the bells and whistles. Live betting is prominent, sorted by sport type. Below that are Upcoming events, some of which will offer live streaming video of the event. With so many events listed every day, all day long, it can be easy to lose track of events you have placed bets on, or want to place a bet on. On the flash page, players can mark events with a star. Marked events will appear at the very top left of the website under My Events.

If that isn’t enough, Sportingbet also offers mobile betting. There is an iPhone app available in the App store. Blackberry users can add 28A8AB20 to their BBM and receive the latest promotions and bonuses. Any web-capable phone can use their mobile app- accessible on their website. Players simply need to direct their phone to, and will automatically access the mobile site.

Betting Options

Sportingbet offers wagering on 26 different sports, as well as other events and financial wagering. The most popular events are all offered, and some of the wagering options include:

  • American Football
  • Cricket
  • Darts
  • Ice Hockey
  • Horse Racing
  • Rugby
  • Soccer (Football)

… and many more!

Players can bet on future events, as well as live in-progress events. Placing a wager is easy- after clicking on the bet you wish to make, it’s added to your betting slip on the top right of the page. Players can edit and verify information before submission.


The current new player promotion is a win-win for players. After creating their account and placing a wager, they will receive one of two bonuses. If their bet loses, they get a free bet up to £50, as well as rewards points. If they win, they get double rewards points. This isn’t the only promotion! Players can earn 50% extra winnings on Euro 2012 Accumulator bets. There are also free rewards points that can be earned by placing certain types of bets, and any bet placed on a mobile device.

Sportingbet also offers a rewards system that features 6 levels. Bettors opt-in to the program, and earn Rewards Points with every bet. Points are earned by multiplying the Total Stake by the number of selections in the bet. The higher level players earn the more and better rewards the more points they earn. The first level has a prize draw, while the highest level offers bonuses up to  £1,000. They have invitations to attend sporting events, with specialized hospitality and dedicated account managers.


Sportingbet supports 11 different currencies: AUD, CAD, CHF, DKK, Euro, GBP, HKD, JPY, SEK, SGD, and USD. Unfortunately, Sportingbet does not accept US bettors. Banking methods available include Visa, Mastercard, Maestro, Switch, and Laser. Supported e-wallet options include Neteller, Click2Pay, Skrill, MoneyTransfers, and Paysafe Card. However, deposits under £250 will incur service charges.

Customer Service

The Sportingbet website offers a very detailed and easily searchable FAQ. Bettors will find it very easy to find answers to their questions here, especially with the “Related Questions”. However, if players need to contact customer service it is very easy. Customer service is offered between 9am and 9pm. The contact options include a variety of free telephone numbers, email, and live chat help.

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